STR Global Reports Asia/Pacific Hotel Pipeline for March 2010

Among the region’s countries, China reported the largest number of rooms in the total active pipeline with 131,175. The country also reported the most rooms in the In Construction phase (93,300 rooms). Three other countries ended the month with more than 10,000 rooms in the total active pipeline: India (43,448 rooms), Thailand (15,449 rooms), and Vietnam (10,869 rooms).

Shanghai, China, ended the month with 14,378 rooms in the total active pipeline, reporting the most rooms in the total active pipeline among the key markets. Three other markets reported more than 5,000 rooms in the total active pipeline: Bangkok, Thailand (9,032); New Delhi, India (6,731 rooms); and Beijing, China (5,775 rooms).

Among the Chain Scale segments, three of the seven segments each accounted for 20 percent or more of the total active pipeline. The Upper Upscale segment made up the largest portion with 24.1 percent and 59,920 rooms. The Upscale segment accounted for 23.8 percent of the total active pipeline with 58,952 rooms, and the Unaffiliated segment made up 20.9 percent with 51,761 rooms.

Asia/Pacific pipeline by Chain Scale segment for March 2010 (number of rooms):

* Includes those projects in the In Construction, Final Planning and Planning phases.

About STR & STR Global

For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 36,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tenn., and STR Global is based in London. For more information, visit www.smithtravelresearch.com or www.strglobal.com.

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